Charleston, S.C. – Aug. 22, 2007 – Enrollment, billing and data exchange continues to get easier for Arkansas Blue Cross and Blue Shield employer groups and brokers. Arkansas' largest health insurer, serving more than one third of the state’s fully insured market, continues to streamline and automate administrative processes by using several Benefitfocus technology products and services.

A successful four-year relationship between the two companies recently was contracted for another four years. "Most of our paper enrollment and billing processes were successfully migrated online by Benefitfocus several years ago," shared Bob Heard, Arkansas Blue Cross and Blue Shield vice president of Information Technology Infrastructure. "Through these automation tools, we have experienced a significant return on investment which has increased administrative efficiencies, customer satisfaction and renewals, and strengthened relationships with our brokers."

Arkansas Blue Cross continues to provide their employer groups and brokers access to technology solutions that put their customers in touch with their healthcare through contract renewal. During the next four years, even more consumer directed automation options will be made available as this partnership continues.

"We are excited about extending our relationship with Benefitfocus as their products and services help us meet our long-term strategic objectives," continued Heard. "Through Benefitfocus, implementation services we have experienced significant technology adoption among our clients."

"We are proud to be part of their technology solution," said Shawn A. Jenkins, Benefitfocus President and CEO. "Our industry expertise, superior customer service, and successful track record in automating healthcare administration processes helped us meet Arkansas Blue Cross and Blue Shield’s expectations. Continuing to serve more than 400,000 of their members through the BluesEnroll platform is an honor."